Lottery game developer EquiLottery Games and Sportradar, the world’s leading global provider of sports data and content, have announced a first-of-its-kind data partnership to power lottery games based on the results of live sporting events.
The agreement initially covers the data necessary to offer ‘Baseball Bucks,’ the first daily lottery draw game based on the results of a professional sports league. EquiLottery Games recently announced a partnership with Major League Baseball to develop Baseball Bucks.
"We are thrilled to add another industry leader to our growing list of partners in the gaming space," said EquiLottery Games Founder and CEO Brad Cummings. "Through this deal, our lottery partners can be confident the data we use to power our games will be of the utmost integrity.
“This is the next step in our development of this new lottery category – games of pure chance based on the results of live sporting events. We hope this partnership goes beyond Baseball Bucks as we continue to expand our vision to develop what is essentially the world's first game of chance sportsbook."
Earlier this year, Sportradar became the first provider of official Major League Baseball league data. While the data needed to power games such as Baseball Bucks is limited, the accuracy of such data is paramount to the success of the game. Sportradar also provides data for other major sports leagues, so this agreement lays the foundation for an ongoing relationship between the two companies.
"Development in the sports gaming space has been understandably dominated by sportsbook providers," said Sportradar’s Corporate Sales Manager, US Betting, Joe Solosky. "As such, we are excited to join a true innovator that’s putting a new spin on engaging players with games based on live sporting events. We look forward to being a part of the success for Baseball Bucks and other future games that EquiLottery Games develops."
(EquiLottery Games)